Internal email from Cingular, Apple, Motorola
September 7, 2005
Cingular, Apple, Motorola Launch World's First Mobile Phone with iTunes
Cingular, Apple and Motorola today introduced the world's first mobile phone with iTunes, enabling music lovers to transfer up to 100 of their favorite songs from the iTunes jukebox on their Mac or PC to their mobile phone.
Apple's iTunes software on the Motorola ROKR features easy-to-use menus, simple navigation and playback and the ability to switch from phone to music and back with the push of a dedicated music key.
At Cingular Locations Sept. 8
The new Motorola ROKR, available at [url="http://www.cingular.com"]www.cingular.com[/url] will be sold exclusively in all Cingular retail locations beginning Sept. 8.
"We're excited to be the first wireless carrier to offer the world's first phone with iTunes to our customers nationwide," said Ralph de la Vega, Cingular Chief Operating Officer. "This innovative product represents a world class handset, connected to a world class network, delivering a world class application."
The eagerly anticipated
Cingular iTunes Phone from Motorola
plays up to 100 songs from
your computer's iTunes playlist...
with Apple's famous simplicity.
The new Motorola ROKR has a color display for viewing album art and features built-in dual-stereo speakers, as well as stereo headphones that also serve as a mobile headset with microphone.
"The ROKR brings music to the mobile phone in a way unlike any other, with the unrivaled ease of use that has become the signature of iTunes," said Ed Zander, chairman and CEO of Motorola. "We predict that the ROKR is going to be a hit this holiday season."
Music fans can randomly autofill or manually fill the mobile phone with playlists from their favorite music, audiobooks and Podcasts from their iTunes library via a USB connection. The Motorola ROKR pauses music automatically when users take a call and offers the ability to listen to music while messaging with friends or snapping a photo.
"We've worked closely with Motorola to deliver the world's best music experience on a mobile phone," said Steve Jobs, Apple's CEO. "We're also thrilled to be working with Cingular to bring this pioneering phone to market."
Pricing and Availability
The new Motorola ROKR with iTunes pre-installed is available for $249.99 with a two-year commitment at all Cingular stores and includes stereo headphones and a USB cable.
iTunes for Mac and Windows includes the iTunes Music Store and is available as a free download from [url="http://www.apple.com/itunes"]www.apple.com/itunes[/url]. Purchasing and downloading songs from the iTunes Music Store for Mac or Windows requires a valid credit card with a billing address in the country of purchase.
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